
AD72: Everyone Goes Negative
According to the Orange County Registrar of Voters, 78,931 voters in the 72nd Assembly District have been mailed absentee ballots. As of close of business, the OCROV had received 4,355 back (see the daily updates here).
Tracking the number of absentee ballots returned is an essential component of properly framing the election strategy in this hyper-condensed special election that will have a relatively tiny turnout. If the past is any indicator (it is), then a strong majority of the votes cast in this election to fill the vacant Assembly Seat will come from absentee voters.
With the likelihood that thousands of votes will be cast each day (certainly in the coming days), there is a scramble for both the Norby and the Ackerman campaigns to really get their messaging out — especially to absentee voters — pronto.
Linda Ackerman has no choice but to hit Chris Norby hard with negative mail. As long long time public official in north Orange County, Norby has had many years to build up his positive name identification. If Ackerman… Read More